So how do you determine which tasks to prioritize, and which ones can be rescheduled or left undone if necessary?
When you’re running your own coaching business, the potential to add to your to-do list is endless.
There’s always another way in which you can promote yourself, another product to create, and another set of contacts to get in touch with in the hopes that they’ll become clients.
You could make another video or article to attract visitors to your site, you could write some more newsletters, or you could create a guest post for someone else’s blog.
And you could stay up well past midnight to get it all done, but if you do that repeatedly, you’re going to end up exhausted and miserable, with nothing left to give to your family, your clients or yourself.
Here are two tests you can use to weigh each task
1. Does it have a high chance of enrolling a client and/or creating cashflow?
Let’s say you have two tasks to choose from. One is writing a blog post that will get some readers, some of whom might sign up for a webinar, a few of whom may ask to talk to you, and even fewer of whom might actually make a purchase.
The other is having a conversation with a client who’s already ready to buy.
In this situation, if you don’t have time for both, you should make and keep the appointment with the potential client. If the blog post has to be a day late, that’s less important than the person who’s already prepared to enroll.
In any situation in which you have time for a limited number of tasks, do the ones that have the best chance of bringing you clients.
2. Ask yourself: “Will anything fall apart if I don’t get this done?”
If you’re in the middle of a launch and you find out that your webinar opt-in form is malfunctioning, that takes a higher priority than writing a guest post or making a video that brings people to the webinar.
If one task absolutely must be completed so that the other tasks are capable of bearing fruit, take care of that task first.
Make sure that your core system is running smoothly, and then schedule the less vital activities in a way that will allow you to get them done, while still taking some well-deserved free time for yourself.
Scheduling and prioritizing your business systems and tasks can be tough. But it doesn’t have to be.
As I’m sure you’re aware of by now, a fully-functional coaching business has a LOT of moving parts. Websites, marketing, contacting prospects, following up, coaching your clients, handling paperwork, tracking expenses & cashflow streams, setting up promotional events like webinars, or stage presentations, testing your marketing, tracking conversions, etc… the list goes on, and on, and on.
And unless you have a clear idea of how to put that system into place, setting the right pieces in motion in the right way and in the right order, you’re going to spend a lot of time doing the wrong tasks at the wrong time.
You never truly have it all together
You’ll seldom, if ever, be sure that you have everything in place, and you’ll spend months or even years getting small results when you should have been changing the world.
I don’t want that for you. I would much rather see you move forward with confidence, knowing that you have your whole business system set up and running smoothly, so you can stop putting out fires and start serving more clients.
I’ve created a 7-figure coaching business from the ground up, so I know what it takes to create a system that allows you to build your business without burnout, confusion or stress. I know which pieces have to be put in place and in what order, and how to create them in a way that gets real results, quickly.
So if you feel like you’ve been throwing spaghetti at the wall, and you’re tired of it, I invite you to scroll up and fill out the form on the right to get in touch with an enrollment mentor. It only takes a couple of minutes, and it could save you years of unnecessary struggling.